E-cigarette and vape insurance

Vape shop insurance - Shows an e-cigarette

E-cigarettes can be profitable, but they come with many risks. If your business manufactures, imports, or sells e-liquids and related accessories, you’ll need specialist e-cigarette insurance or vape shop insurance to protect you financially.

Why do I need specialist e-cigarette insurance?

Because electronic cigarettes are relatively new on the scene, there is little information on the long-term effects of using them. There have also been some cases where an e-cigarette or accessory has resulted in fires or explosions. Consequently, that makes anything connected to e-cigarettes high-risk.

Many insurers have been reluctant to take on the risks associated with e-cigarettes. As a result, some businesses may have found it harder to find comprehensive vape shop insurance or have paid dearly for it.


Park Insurance specialises in sourcing comprehensive e-cigarette insurance and vape shop insurance, including product liability insurance for e-cigarettes, at value for money prices.

Who needs e-cigarette insurance?

  • Shop owners who sell e-liquids and accessories
  • Online retailers who sell e-liquids and accessories
  • E-liquid and accessory distributers
  • E-liquid and accessory manufacturers


Many of the risks that your business faces are the same as those faced by other retailers and manufacturers. But there are also some specific risks associated with making or selling e-cigarettes. That means you need insurance specifically tailored to your business needs or you could find you’re not fully covered if something does go wrong.

Protecting your business from an uncertain future

Like any business, you’re at risk of things like theft of stock or money and damage to property. But the currently unclear situation regarding the health and safety of using e-cigarettes also makes your business a potential target for claims of liability in the future. This is particularly relevant to you if you sell or import e-liquids and accessories sourced from outside of the UK (eg China).

Product liability insurance for vapes and electronic cigarettes

You could be liable for a compensation claim if a product you make, supply, or sell is faulty or dangerous, causing injury or harm. Product liability insurance covers manufacturers, suppliers, and retailers of goods in this situation and in many cases, it’s included as part of any public liability insurance product. But because of the unknown situation around e-cigarettes, it is often specifically excluded. If you want complete peace of mind that you’re covered, whatever changes the future may bring, you’ll need product liability insurance specifically for the e-cigarette industry.

What other types of insurance do I need for my e-cigarette business?

Our friendly team will talk you through all the different types of insurance that you might need for your business. We can then put together a tailored e-cigarette insurance package, with all the cover you need but without paying out extra for anything you don’t need.

Your tailored insurance package could include:

  • Public liability insurance – protects you from financial claims for injury or damage to person or property from anything connected to your business. For example, someone trips and hurts themselves in your e-cigarette shop
  • Employer’s liability insurance – a legal essential if you employ any members of staff
  • Premises vape shop insurance – protecting your business premises from fire, flood, etc
  • Stock cover – enabling you to quickly recover the cost of damaged stock
  • Cyber liability – protecting your business from cyber attack
  • Directors and officers liability – protecting you from facing liability
  • Goods in transit insurance and commercial vehicle – if you transport stock

Great value e-cigarette insurance and vape shop insurance to put your mind at rest

Park Insurance is an independent insurance brokerage that specialises in harder to insure businesses like yours. Our expert team understands the unique requirements of your industry. As one of the UK’s leading independent insurance broker firms, we’ve got strong links with some of the UK’s biggest insurance providers. That means we will source the exact level of cover you need for financial peace of mind. And we’ll negotiate hard on your behalf to get you a genuinely good value deal. Call our team today for a no hassle quote on 0117 9556835 or click below to fill our online quote form.

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